CNH has announced that it has launched a new online parts e-commerce service known as the MyCNHIStore. The initiative is a game changer in the industry as customers will no longer have to drive to a local dealer to purchase parts. According to CNH it will simplify and speed up the process of purchasing genuine parts for machine owners across three agricultural equipment brands namely, Case IH, STEYR and New Holland Agriculture.
Customers using the new platform will be able to purchase parts for all their equipment regardless of CNHi brand and segment, by adding to their multi-brand and multi-dealership shopping carts. The platform allows customers to search for parts by name or part number, machine model number, serial number or saved vehicle, via desktop computer or a mobile device.
The company says users can also view equipment assemblies to ensure they are ordering the correct part. Upon ordering customers can view 360° photos of faster moving parts which may also be examined. When looking for the correct part, the diagrams and illustrations, usually only available on the dealer’s system, appear to the farmer for confirmation and ordering.
CNH has confirmed that the platform has been launched in the UK market for Case IH and New Holland Agriculture and is available to access via the CNH website. The site is said to provide full transparency in price and availability, plus shipping timing and costs. By including the dealer in the process, it will retain the professional competence of the CNH Industrial dealer network, according to the company.